Tuesday, 25 May 2010

A Fashion Photography Career

We see them everywhere, in Magazines, on the Run Way, in advertisements on TV. They are the slender women strutting their stuff or extra ordinary Beauties with their sultry looks flashing their pearly whites while wearing the newest Styles from the hottest Designers. We are talking about the fashion models of today, yesterday and tomorrow. They are everywhere we look, but who brings them to us? Their images are captures with care and precision, patience and that special look for style, color and lighting composition. I am talking about the fashion photographers.

In the fashion circles famous names like Mario Testino (easily one of the hottest names out there) and Eva Mueller (photographer for Fashion Magazine Allure) are just as sought out if not more then those men and women sauntering their way into our conscious.

High Paychecks and glamour’s Lifestyle of hob nobbing it with the rich and famous might be the dream of many young shutterbug, however it is not easy to reach the golden Staircases of the well-known fashion houses and magazines. For every one talented photographer, hundreds are left panting at the sidewalk, only dreaming about the moment that their photo will be chosen.

Here are a few tips for the novice and dreamer of dreams in getting started in fashion photography. Study your subject. You can never learn enough. Read and look at any fashion Magazine you can get your hand on. There are fantastic books on Fashion and fashion photography available. Amazon.com has a true treasure trove available. You need one or two good cameras, tripod and a lighting system. Always make sure that you have plenty of film and batteries available. SLR and digital cameras take different photos, so make sure you find the best for your field.

When submitting your work, hopefully to give a chance you have to have a portfolio on hand, just in case the editor of the fashion magazine wants to see samples of your work. I assure you if they consider working with you that is going to be a fact. The sharp, bright images of a 4X5” transparency show of your work to its best effort. If you have already had a publication, no matter if, it was a small neighborhood magazine/paper or a contest a tear sheet (literally a sheet you tore out of the magazine) works well. If neither is at hand a good high quality 8 X 10 “is acceptable as well. You want to make sure that you have a minimum of 20 photos in your portfolio and preferably different styles. You want to show your expertise in full figure or just partial body parts.

Remember, fashion includes jewelry and accessories. Sometimes a watch from a famous maker on the slender wrist of a beautiful woman is a good fashion shoot. If you are applying for the job, be prepared to leave your Portfolio behind for an extended period of time, sometimes as much as a couple of weeks. I would advice you to make copies and have several on hand. This comes in handy when showing your work to many different people for consideration for fashion work.

In the time of modern technology, it is good to display your talent as a fashion photographer online as well. Set up a website; submit your photos to contests. Submit them to an online fashion gallery. This helps with getting your work seen and people can see what type of work you actually do and can do for them.

Most editors are looking for your personality in the photos you take. Each fashion photographer captures the soul of the fashion and its model differently. There are a couple of very good “how to get started” websites on the net. You might wish to start out with http://www.fashion.net/howto/photography/ or http://www.stylecarrer.com/fashion_photographer.shtml. Most importantly, if this is your dream, don’t give up. Keep trying and I hope to see your images on the cover of my next hot fashion magazine.

Friday, 21 May 2010

Candid Photography - Catching People Unaware

Candid photography is by definition taking pictures of people when they are unaware. Part of the fun in photography is catching your human subject’s off guard so that your pictures have more emotion. Photographers who work for magazines, like Time Life, have been able to get candid shots of their subjects. I think most of us can remember the black and white photographs of Africans and others giving rise to more emotion from the viewer. Taking candid shots may appear easy although there are few techniques in the photography world that will make the candid shot worth more than just a snap shot of friends.

First and of course most important is to keep the subject in view while they are not paying attention. The next step is training your eye to catch the moment. You have to be able to move fast, but with design. You need to have your camera set for the picture before you are even aware you will take the photograph. The best way to do this if you have a digital or automatic camera is to keep it on the proper setting. Manual cameras take moments to focus and can loose the candid shot if your subject becomes aware of you.

Candid photography relies on the light; however, you may not always get to choose the angle. The angle could be where you are standing at the time. As a photographer of candid photography, you know the importance of choosing the best angle at the right moment that is possible.

The entire point of candid photography is to gain the unguarded moments of a person’s emotions, whether it is tears, happiness, love, or other emotions. While it is true, you need to have light, angle, and a good camera to catch the shot it is more important to observe. Most photographers are trained observers. Their eyes will wander over the crowds, landscape, or other setting searching for the perfect shot. They will always have a camera ready. It can be extremely hard when you are taking photographs of your friends because they tend to be more involved in the conversations or activity.

The key to taking candid photographs of your friends is to draw them away from the fact that you carry a camera. If they forget you carry the tool, they are more likely going to act natural. Some friends tend to pose in front of the camera while others will shy away turning their backs when you get ready to take a photograph. Knowing your friends will help you find the best way to take candid shots without their knowledge.

Observing, having the camera ready, and understanding the basics of photography will yield you better results when you try for a candid shot. Posing or turning away from the camera will take away from the shot you hoped to attain so hanging to the side or a little ahead can get you the shot you may need. Profiles make great candid shots because the person will not realize you are taking a photograph until you have already clicked the button. Candid photography can be one of the most rewarding arts of photography, but also vexing when the subject is aware of the camera. Always remember the camera when going out with friends.

Tuesday, 18 May 2010

How To Get The Best Results From A Camcorder Audio

When you move from photography to videography as your means of capturing moments either personally or as part of your profession, you enter into a much bigger world with greater challenges as well. For one thing, you now have to deal with issues of movement. The problems of lighting and surface noise are just as big of an issue except now you have subjects that may be on the go and you have to go with them.

But when using a camcorder to capture the event under scrutiny, whether it’s a wedding, a speech or presentation or some other significant event, the issue of having the best quality sound presents unique challenges. So its best to do some concentrated planning on how you are going to accommodate the sound needs of the event to your equipment because if you have wonderful pictures but the words and sounds of the event are muddy or lost, then the quality of your final product is seriously damaged.

Many an unsatisfactory video was taken with a camcorder because the operator depended too heavily on the small microphone that is built into the casing of the machine. The only situation where this microphone may be adequate would be if you were conducting a one on one interview in a small room where you could position the camcorder within three feet of the subject. Even then, surface noise from the surrounding building could become part of the audio outside of the awareness of the operator at the time.

To assure that you have complete awareness of what is going onto your video recording of each event, the investment in a good set of closed back headphones to monitor the audio is an outstanding move. You can plug it into the camcorder and you are dynamically aware of what is going onto that tape at all times. If something gets into the audio that is not appropriate, you can use editing techniques or even re-shoot the segment if that is possible in the context of the event.

For the majority of events, plan to use the auxiliary audio input plug to incorporate a mobile microphone unit rather than depend on the onboard microphone in the camcorder casing. This small plug alone opens up a large range of solutions to the problem of poor camcorder audio that is so often endemic of videos made with this technology.

If you are working with an external microphone, be aware of the limitations of the wire if you are not working with a radio frequency microphone unit. In a situation such as a speaker doing a presentation, you can lay the cord down between the recorder and the speaker’s stand assuming you have sufficient cord length to reach the where the microphone will mount on the stand. Be careful with the excess cord, perhaps securing it with duct tape so those listening to the presentation don’t trip on the cord or pull it free which could cause injury and damage the equipment.

In many situations such as one in which you plan to interview people in a roving fashion or to record a speaker who is on the move a great deal, a radio frequency microphone may be necessary. These can be more expensive but without the investment in this technology, your audio quality relying exclusively on the camcorder built in microphone will almost certainly be disappointing.

Friday, 14 May 2010

Tips On Taking Your Own Wedding Pictures

Your wedding is fast approaching and as the anxiety grows in everyone associated with the big day, two big concerns weigh on everybody’s mind. Those are…

(1) How can we reduce the stress of this big day? (2) How can we cut the costs?

These two questions are in conflict with each other too because in order to reduce stress, you have to increase the work that someone has to do. Sometime during the preparation time frame, the idea will come up, why don’t we let “John Jones” do our wedding pictures? John Jones may be someone’s brother who is “really good at photography” or just a friend of the family. The appeal is that they will save you a pile of money and probably do just as good a job as the expensive photographers.

While you certainly want to watch out before you turn over this important job, maybe you or someone in the wedding party can take the photos as well as a professional. After all, how many wedding nightmares have you heard about a professional photographer who either damaged the romantic nature of the ceremony by butting in too often, aggravated the guests by blotting out their view of the wedding to get an action shot or charged an arm and a leg only to deliver poor quality photos.

In truth, it is entirely possible for an “amateur” photographer to do a terrific job taking pictures at the wedding. But there are some guidelines you should follow if that job has fallen to you. If you are reading this as the bride, groom or anxious mother and you are considering using a friend for these photos, spend an hour going over these guidelines and not only will you get better pictures, your anxiety level will go down too.

1. Know your equipment inside and out. Whether you are using a run of the mill digital camera or an expensive set up that has taken you years to work up, make sure everything is in top-notch working order and that you are thoroughly familiar with every nuance of the machine. Remember Murphy’s Law. If anything can go wrong, it will. So keep Murphy out of the wedding by checking and double checking your camera and related equipment.

2. Have spares of everything possible. If there are batteries involved with the operation of the camera, have several spare sets on hand and know where they are. If the batteries go out as the bride and party are posed at the alter, you don’t want an hour delay why you run to the 7-11 to get more. The same goes for flash bulbs and even the camera itself. Have spares of everything possible so Murphy just goes to the next wedding down the road to make his mess.

3. The photo is about more than the bride and groom. If you are used to “staging” your pictures, you may not worry that often with activity in the room. After all, if everybody is posing, the environment is controlled. This will not be the case during an action shot like during the wedding or reception. So keep a keen awareness of the room, the activity around the subjects, the lighting and background props. You don’t want to produce the perfect shot of bride and groom kissing only to have Cousin Ned gagging on the cake in the background.

4. Be aware of glare from windows, lights and eyeglasses. These can sneak up on you.

As a rule, someone who is part of the event can get great shots because they know the people and can be mixing as those wonderful “little moments” occur. So it’s worth a try if you feel good about the skills of your photographer and they follow these little guidelines.

Tuesday, 11 May 2010

Getting That Natural Pose In Portrait Photography

Hard as it is to believe, portrait photography is considered to probably the hardest of the many specializations in the profession. That moment of positioning a subject in front of that plastic fake background to sit on an uncomfortable chair and make a smile they would never use in any other setting is legionary and not one that you look forward to. And you can tell the subjects, especially the men, are enjoying this about as much as they like going to the dentist.

So how to take some of the teeth out of the process. For some portraits, you cannot get away from the formal “seating”. But even then, there are ways to relax the subject so the smile you get was one they really wanted to give you.

The optimum portrait is one that is not a portrait. If you can get the subject talking about their favorite subject, interacting with someone they like or love and using their sense of humor, that sparkle in their expression and gleam in their eye is absolute portrait gold to you the photographer.

Now, you cannot lie to the subject. So if you explain that you are going to be over here working on this stubborn camera, then just gently guide the conversation, they will begin to get used to hearing the shutter to off and seeing the flash but they may be able to not tense up.

Some of the finest couple portraits I have captured happened when I got the couple having a loving chat or mild argument with some teasing and that natural flirtation came out. When you can snap that moment in time, you will have a photograph they will treasure for a lifetime.

Obviously, the key to any photograph is to capture the personality and the “soul” of your subject. I was photographing a boy scout in his uniform for a very important photograph to the family because the boy had achieved the Eagle rank, which is a high honor. But I knew this kid had lots of personality so I wanted the “formal” shot but I wanted this kid’s heart in it too. So I told him I would be snapping a few shots to test my shutter and I got him talking about boy scouts and camping. As I got him to tell me about the funniest moments he experienced camping, that smile came out and boom, I had my shot. It hangs in my lobby now as one of my finest moments as a photographer.

If you can get the couple to do the portrait at home, in a restaurant or at some familiar setting, you can get that kind of rapport going much easier. This requires that you, the photographer must be not only a skilled artisan with your camera but somewhat of a politician, a psychologist and a hypnotist all tied up in one. So polish up some good “charm” that you will use to ease those personality shots out of your subjects.

And perfect that charm for different personalities. You may need to flirt the smile out of a young girl or tease it out of a child. You may need to get some “man to man” humor out of that burley construction worker or make an off the cuff crack about a politician to get Mr. Business Man to chuckle. And for the babies, well, they will almost smile for their mommy and almost certainly smile for daddy so use them to the hilt.

By combining your skills as a photographer with a generous portion of people charm and grace, you will make memorable portraits that will be better than the uncomfortable, stiff looks that so many accept as ok. Your customers will be happier and you will enjoy a pride in your work that you well deserve.

Saturday, 8 May 2010

A Brief History Of Photography

Have you ever wondered where modern photography originated? While we are now moving into the digital age and away from film, the lighting techniques and other photography techniques began in the 1820’s. Niepce and Daguerre were the first inventors of modern photography. They used a chemical component from silver and chalk, which darkens when exposed to light. This type of technology used a glass negative to cement the picture.

From the early cameras seen in western films we have moved on to manual cameras with film. This film or negative captured the image on a roll to be developed in a dark room to prevent over exposure. The manual cameras used a theory of setting up shots. You had to understand aperture, shutter speed, white balance, and metering to obtain the best picture possible. This meant you spent a lot of time setting up the shot and had to be a professional to catch wildlife in their natural habits.

Aperture is measured by F-stops, or the amount of light the lens will let in. Focusing and depth of field are also important when setting the aperture on your camera. You have to know what numbers will allow more light to enter the lens and the converse to avoid over exposure and blurriness. Shutter speed is the amount of time a lens is open for the picture. You may have found in a darkened room without flash your camera takes a while to imprint the picture on the negative. This is because the light is dim and the shutter must correct for the lack of light. The lack of light induces a need to expose the film longer to obtain the picture where as more light will have the shutter moving at a faster speed.

From the manual cameras we moved into the automatic. The camera became lighter. The shutter speed and aperture was programmed into the camera by the settings. ISO became important. ISO is the film speed. Instead of taking minutes to set up a shot you just had to pick the correct setting and hold the button down to focus. Many cameras came as automatic with manual options for those who still liked to treat photography as an artistic vocation.

Digital cameras are the new era in photography. Now we can see the picture we take without the use of film and negatives. We can send the pictures to all of our friends and use our home printers to create prints. Photography has moved from the concentration of taking the perfect shot with a skill born to a few to everyone taking pictures.

This is not to say photography and photographers will not remain. There is still the need for quality in taking professional grade photographs. Light sensitivity is still important when dealing with a digital camera and unless you spend a lot, you will find quality of photographs is still missing. Photograph techniques lay within the lighting provided whether natural or artificial for the subject. You might wonder how to create a photograph in a dark room like a museum to share with your friends and family. Knowing the past photography techniques will help you in attaining that perfect photograph with your digital camera. Photography may have originated with few people, but we can see the advancements their inventions have led us to now.

Tuesday, 4 May 2010

Selecting A Subject In Photography

How do you know what photos you will take? Are you going to a family reunion? Are you going out for a hike and hope to see some wildlife? There are many questions when it comes to photography. You will want to have a basis of photography techniques to provide the best photograph and once you learn those techniques the subject will be up to you. Most photographers whether they are professional or amateurs like you will have a medium they work with. It is the same with other artists; you have painters, sculptors, sketch artists, and much more. Photography is art and therefore requires an eye for the right photograph.

How do you know what subject you will shoot? This is where your interests lie. If you wish only to take pictures of wildlife then you will have to wait for the subject to come into view. Obviously you can go to a wildlife park such as the Rocky Mountain National Park and hope to find subjects. Most often it will depend on the time of year. Elk and Deer are more prominent when they come down the mountains to mate and eat. Birds will always be available, but the type of birds will vary. If you are in Alaska chances are you will have several chances of shooting a Bald Eagle, while in Florida you may find heron or cranes.

When you are practicing techniques you will have to choose your subject accordingly. A lot of us are regulated to the area around us. Landscape photography requires the use of the land you have around you, unless you are going on vacation to some place new. This is another important fact to choosing a subject. You are either limited or you have the whole world at your feet. It will depend on your traveling abilities. For now we will stick close to home.

Once you choose your medium you will then go in search of subjects. The subject that speaks to you is what you should choose to shoot. If a tree and the knots it’s formed interest you, you will want to check the lighting of the area. Deciding which angle to shoot from will also make the decision on the subject. The lighting may not be right for the subject you have chosen and the other side of the subject may not yield the best picture.

To choose a subject you will need a good eye for detail and observation. Often the best subject is not the one you can see with a plain eye. Have you ever looked at a tree and found a spider web hiding in the leaves? If you look closer you might even find a spider. A spider web can make a great picture not only because of the technique required to have the web show up in your photo with the silky threads, but also the pattern of a spider web. We are fascinated with an organism that can create a symmetrical pattern.

Again your eye is the best tool for finding a subject. How you choose the subject will depend on what is available, the angle and the light. Moving slowly through an area such as landscape will help you determine the subject. Looking under leaves or rocks is often beneficial to finding something new and different. You never know where you will find a picture just waiting for you to click a picture. Some people and animals do things that will never again happen and this is when you want to have camera available. Most people interested in photography carry a camera with them everywhere they go. If this sounds like a habit, a real habit turns into a hobby and a possible income if you become good at taking the right pictures. As you get better at taking the pictures, you can then start displaying your pictures for others to see and possibly buy.

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